Long live Dodge Darts

Long live Dodge Darts

That’s me up there, next to my mom. But more importantly, there’s a 1968 Dodge Dart behind us. This was the official beginning of my never-to-end appreciation of the Dodge Dart. It was as basic as you could get. There was no power-anything. Not even power...

Include email subject line in Content Strategy

Content is important (understatement)…every bit of it. Even something as seemingly ordinary as the subject line in an email. I had an unfortunate illustration of this yesterday. I had signed up to go to a meetup, ironically, on Content Strategy. I was especially...