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Category Archives: design
Mental Models by Indi Young
Want to get your strategy and design right? Here’s a must read: “Mental Models: Aligning Design Strategy with Human Behavior” by Indi Young. I just bought the book yesterday (you get a PDF too if you buy it through the … Continue reading
New Christian Science Web site
Christian Science on the web just got a whole lot more accessible, usable, colorful and moving (in the sense of video). The new site features videos of Christian Scientists telling what Christian Science means to them and examples of how … Continue reading
The Brand Gap
Branding is always a hot topic anytime you have strategic and creative people together thinking about how to provide a product or service. This presentation makes some good points including the fact that your customers, not you, often decide what … Continue reading
Metro ticket vending machine—where’s the delight?
I was in Washington, D.C. for a User Experience conference, so it’s fitting that, while out with some fellow UXers there was a run-in with bad user experience. And as you might expect, we ruthlessly picked apart our victim, a … Continue reading
Posted in design
Tagged Metro, usability, User Experience, vending machine, Washington DC
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What is Design?
The key quality or function of design is to connect people with ideas and experiences that can transform their lives. To regard it simply as how things look is a limited view. It’s impossible to design without understanding who the … Continue reading
The Ultimate Driving Machine
I bought this car about two years ago after owning a few newer, more “refined” and “comfortable” vehicles. So-called refinement is subjective — somebody else’s idea of refinement. And comfort is overrated and again, subjective. This car is a little … Continue reading